Why does ex hookup still finds ways to send me a text after I have blocked him?

Basically I blocked him because I found out he a had a girlfriend then he found me on Snapchat and messaged me then messaged me on instagram off a different page. He says he missed me he doesn’t want to lose me as a friend and I’m wondering why?

Why does ex hookup still finds ways to send me a text after I have blocked him?
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